We help technical teams build authority through content

We partner with technical teams to produce accurate, well-judged content that supports awareness, evaluation, and long-term growth. Our focus is on quality, distribution, and standards that hold up under real technical scrutiny.

Who we are

We are a team of engineers and technical writers who understand that developer marketing is different. We've built products, managed infrastructure, and written documentation for some of the most demanding technical audiences.

Ayooluwa Isaiah

Ayooluwa Isaiah

Co-founder/CEO

Abdulquadri Saka-Bolanta

Abdulquadri Saka-Bolanta

Co-founder / COO

Abdul-Azeez Adeyiga

Abdul-Azeez Adeyiga

Frontend Developer

We speak your language

Why we exist

Technical content plays a real role in how developers learn, evaluate tools, and make decisions. When it is inaccurate, shallow, or disconnected from real usage, it does more harm than good.

Bridging the Gap

We started this company to address the disconnect between marketing goals and engineering reality.

Our goal is to help teams produce content that reflects real technical understanding and supports awareness, evaluation, and adoption without pulling engineers away from building product.

The Mission

"To build the bridge between engineering reality and marketing goals."

How we think

We treat content as part of a system, not a campaign. Performance comes from making good decisions upstream and improving based on how content is actually used.

Real developer intent over abstract keywords

We don't chase search volume. We identify what developers are actually trying to solve and write content that answers those specific questions.

Accuracy and judgment over speed alone

Fast content is useless if it's wrong. We prioritize technical correctness and sound engineering judgment in every piece.

Distribution as a requirement, not an afterthought

Great content needs to be seen. We build distribution into the strategy from day one, targeting channels where developers actually hang out.

Long-term usefulness over short-term spikes

We build assets that compound. Our goal is to create content that remains relevant and valuable long after the initial publish date.

Built for
technical credibility

Credibility with technical audiences is earned slowly and lost quickly. Our standards reflect that reality.

Technically correct and precise
Clear about assumptions, limitations, and tradeoffs
Useful to actual practitioners, not just demo environments
Able to stand up to scrutiny from experienced engineers

How we work with teams

We are designed to integrate smoothly with existing teams and workflows. Our process minimizes internal lift while ensuring enough context to produce accurate and relevant content.

Clear alignment early
Focused feedback cycles
Respect for bandwidth
Consistent quality
Low Risk, High Signal

Start with a pilot

Choosing a technical content partner involves risk. That is why we offer a pilot program that allows teams to validate fit, quality, and working style before committing to a longer engagement.